Effective communication is key to a successful outcome. Your SEO agency should provide regular updates on progress, explain strategies and tactics in understandable terms, and be responsive to your questions and concerns.
Beware of agencies promising quick fixes or using black-hat tactics that could harm your website's reputation in the long run. A reputable SEO agency adheres to industry best practices and focuses on sustainable growth through white-hat techniques.
Ultimately, the measure of success for your SEO agency lies in the results they deliver. Whether it's increased organic traffic, higher search engine rankings, or improved conversion rates, expect tangible outcomes that positively impact your bottom line.