Set Clear Goals & KPIs

1

Define your goals and key performance indicators (KPIs). Common eCommerce KPIs include:

Sales Revenue Conversion Rate Average Order Value (AOV) Customer Acquisition Cost (CAC) Customer Lifetime Value (CLV) Cart Abandonment Rate Traffic and Sources

Use Shopify Analytics

2

Shopify provides built-in analytics tools that give insights into your store's performance. Key reports to review include: Dashboard Overview,Sales Reports,Customer Reports & Behavior Reports etc.

Disc Pie Chart

Integrate Google Analytics

3

Integrating Google Analytics with your Shopify store unlocks a powerful suite of tools. Track website traffic, user behavior page views, bounce rate, time on site, and conversions

Evaluate Conversion Rate Optimization (CRO)

5

Conversion rate is critical for sales. Analyze and optimize landing pages, product pages& checkout process.